A few months ago I was asked "Do you Twitter?". "Ummmm....Huh?" was my response. Totally oblivous to this newest social community in cyberworld. So I decided I would sign up for an account. Ok...now what? I don't get it....140 characters....to do what? So I posted a few comments and lo and behold, I got some followers! What, at that particular moment in time, they were following was confusion. I truly had no clue. Then I let it sit idle for a month or so...but even then...I still managed to pick up a few followers from time to time. Then I decided to give it another look. I've got 140 characters to get my message out there...to be heard...so I'd better make it good. So around the same time I became dedicated to my blog...I also became dedicated to Twitter. I'll be the first to admit when started back up, I did not really enjoy "tweeting". But now, I use it as a tool...to draw people to my store or my blog.
Still not sure what Twitter is? It is best described as micro-blogging. As I mentioned before, you've got 140 characters to get your message out there for all the world to see.
Why not use it as a business tool? First...it's free! Free advertising...free publicity...FREE! Need I say more. Now this statistic is possibly a little off, I couldn't find a date, but with 4-5 MILLION users...what other form of media could possibly reach that many people? Not to mention....I LOVE that little bird...LOL!